About commonFont
We envision a world where technology amplifies human potential, creating deeper understanding, greater connectedness, and elevated experiences for all.
Learn More About commonFont
Who We Are | How We Help | Partnerships | Leadership | Values | Community Impact | History
Who We Are
The inspiration for commonFont’s name was taken from a fountain in a public piazza in Italy; spring-fed, ever-flowing, and shared by everyone in the community. For the clients, employees, and communities we serve, commonFont plays a similar role. We are a source of connections with others, shared benefits, and continuous learning and renewal.
How We Help
For more than a decade, we’ve partnered with Fortune 500 clients to envision and uplevel the Customer and Employee experience. We are your co-innovators, guides, and team in charting a successful future in the evolving landscape of human experience.
Our Partnerships
Leadership Team
Abby Schlatter
CEO & Co-Founder
Abby started commonFont in 2013, inspired by the potential to deliver value and impact for clients and create rich and rewarding employment experiences for teammates. Abby’s prior experience includes executive leadership, strategy, operations, and sales across diverse industries, including technology, education, and the industrial sector. Abby earned an MBA from the Stanford Graduate School of Business and graduated summa cum laude from Harvard College.
Matt Fulton
Chief Customer Officer
Matt leads the strategic vision that positions commonFont as a trusted partner to our clients, helping them navigate their challenges confidently and arrive at impactful outcomes. Matt’s career spans executive leadership of operations and customer service teams. Matt graduated summa cum laude with honors in history from Wake Forest University.
Joel Maxwell
Managing Director of People Operations
Joel leads People Operations at commonFont, which includes recruiting, onboarding, workforce development, and organizational design. Joel draws a clear connection between AI adoption and an organization’s ability to attract top-tier talent and develop its ability to deliver value and exceptional customer experiences. He studied history at Harvard University and later earned graduate degrees in education (Harvard) and business (Brown University and IE Business School Madrid).
Aaron Demro
Managing Director of Solutions & Growth
Aaron’s contributions to the organization exist at the intersection of leadership, operations, and innovation. Prior to commonFont, Aaron cultivated his interest in data-driven decision-making while serving as an Infantry Officer in the U.S. Army’s 75th Ranger Regiment.
“commonFont was founded with the belief that technology is most powerful in the hands of creative, thoughtful, solution-oriented teams. We make technology work for people—not the other way around.”
Abby Schlatter, CEO & Co-founder
“Our teammates are driven, they are super talented, and they are all united by a core value of service. We truly value helping clients, each other, and the community.”
Joel Maxwell, Managing Director
Our Core Values
Trailblazers
- We call our shot and forge our own path, creating a bright, unlimited future.
- We are at the vanguard in defining and leading our industry. As we innovate and co-create with clients, we build the bridge for others to cross.
- We don't let a desire for perfection impede action, and we move decisively and fearlessly to advance our goals.
- We pursue learning with curiosity and humility, and we seek solutions with resolve.
- We are independent and pragmatic in how we advise clients on the solutions that best serve their needs. We seek partnerships and tools that expand the impact we create for clients.
Elevate Always
- We set higher standards and pursue consistent growth to propel customer experience, value, and success.
- We recognize that there is always a better way. We learn, improve, and uplevel results. We provide feedback and coach one another to achieve greater outcomes.
- We are driven to achieve results, demonstrating persistence and working through obstacles to achieve our goals.
- We win and lose as a team, and we prioritize and achieve team wins over individual preferences or goals.
- Details matter, including the quality of our relationships and craftsmanship.
Be the Fountain
- We care deeply, serve generously, and uplift others through our work, building positive communities and strengthening human connections and outcomes.
- We believe that knowledge and opportunities should be accessible to all, and we expand opportunities for shared success. We inspire others and enable them to fulfill their greatest potential.
- Through the value we create for clients, we generate continual growth, renewal, and the financial success of our company.
- We believe in shared benefits and success across key stakeholders, including clients, employees, community, and owners. As we win as a team, employees benefit from the long-term financial success of the business.
Own the Store
- We practice radical ownership through holistic responsibility, proactive solutions, and personal investment in every outcome.
- We are reliable: we say what we do, and we do what we say. We follow through on the commitments that we make. We are candid and trustworthy.
- We are responsible for results, letting our actions and outcomes speak to our deep responsibility for our clients and commonFont.
Community Impact
We believe in giving back. commonFont strengthens its communities through volunteerism and financial support for organizations providing essential resources like food, shelter, job training, education, and access to nature.
Our Providence team participates in a company-sponsored service day, collecting bags of litter to support the community and Clean Ocean Access.
commonFont teammates hike on local Bozeman trail for the Gallatin Valley Land Trust Summer Trails Challenge; cF sponsors this challenge annually and the nonprofit organization receives $1 for every mile logged in the month of June.
The Providence team volunteers with Amos House for a winter clothing drive to prepare and distribute winter clothing to guests in need.
commonFont teammates work with Gallatin Valley Land Trust to perform trail maintenance in Bozeman.
Providence-based teammates participate in a 5K run to benefit AIDS Project Rhode Island, a nonprofit that provides support to people affected by HIV; commonFont donated to the event on behalf of our team.
Teammates in Bozeman join forces with the HRDC food bank to process donations, stock shelves, repackage food, and work in the gardens.
Company History
2013 – 2014
- commonFont is founded
- Core offerings: CX technology implementation & managed services
2015
- First employees join the team
- Bozeman office opens
2016
- Successful completion of 10th implementation project
2018
- Qualtrics alliance formed
- First appearance on Inc 5000 Fastest growing companies list
2019
- Providence office opens
- Named one of Outside's Best Places to Work
- First client conference, confluence, is hosted in Bozeman
- Offerings expand to include advisory services
2020
- Company makes enduring community contribution through donation to support development of Bozeman’s first year-round homeless shelter and community resource center
2021
- First to market Qualtrics <> Customer Data Platform (CDP) solution
- 4th consecutive year on Inc 5000 list (3 year revenue growth 214%)
- 2nd time on Outside’s Best Places to Work, ranked #9
- Services and advisory extend to encompass Natural Language Processing (NLP) and Customer Journey Orchestration (CJO)
2022
- Company’s flagship XM summit, confluence, is hosted in Bozeman for second time
- Offerings expand to include EX services
2023
- Company celebrates 10-year anniversary
- 6th time on Inc 5000 list
- 6th time featured on Outside’s Best Places to Work
- Services extend to include CX, EX, XM Discover, DXA, CJO, and Cross XM
- Top Qualtrics Platinum Services & Consulting partner
2024
- Earned Databricks & AWS partner certifications
- Hosted confluence conference
- Earned WBENC, WOSB certifications
- Launched first AI offering
2025
- 3x Qualtrics top Platinum Services and Consulting partner
- Top X4 sponsor for the second year
- Launched expansive AI advisory practice