Uplevel Human Potential:
An Executive Workshop on Experience Management and AI

In Person | Oct. 28 | David Rubenstein Treehouse at Harvard University & Harvard Art Museums

Join Customer and Employee Experience leaders, technology professionals, and Harvard Business School faculty for an immersive half-day exploring AI’s impact on Experience Management. Conclude your day with an exclusive executive networking cocktail reception, private gallery viewing, and elevated dinner experience at the Harvard Art Museums, where we will celebrate human ingenuity and creativity.

YOU’LL LEARN
  • How AI can enhance customer and employee engagement, personalize experiences, and inform CX & EX strategies through real-world use cases, success stories, and emerging trends in agentic AI.
  • The cultural and practical aspects of AI integration in enterprise environments, drawing on Harvard faculty research to overcome organizational barriers.
  • Effective techniques for interacting with AI models, including prompt fundamentals and custom GPT functionality.
  • How to address knowledge management and AI-powered change management, with peer-to-peer discussions on proven tactics.
Express Your Interest

Express Interest in Attending Uplevel Human Potential: An Executive Workshop on Experience Management and AI

This is a no-cost, executive-level event designed for senior Customer Experience, Employee Experience, and technology leaders. To ensure a highly curated and impactful experience, attendance is limited. All expressed interest requests will be reviewed by commonFont for approval decision. A follow on registration email and calendar invitation will be sent upon confirmation of your attendance.

Name(Required)

Agenda

Uplevel Human Potential: An Executive Workshop on Experience Management and AI

2:30 – 6:15 PM

Gain Hands-on AI Experience

Join senior CX and EX executives from top enterprise brands alongside Harvard Business School faculty and researchers for discussions spanning AI adoption, change management, and success stories for leveraging AI in CX. Take part in hands-on AI practice facilitated by commonFont and Harvard Business School faculty.

Executive Networking & Art Museum Dinner Experience

 6:30 – 10:00 PM

Network at Our Private Dinner Co-Sponsored by commonFont and Qualtrics

Build relationships with fellow CX and EX leaders at our private event at the Harvard Art Museums – Calderwood Courtyard. Enjoy a networking and cocktail reception with access to the museum’s art galleries followed by a high-end seated dinner. Pre-arranged transportation will whisk you directly from the workshop to the Harvard Art Museums.

commonFont and Qualtrics are not affiliated with Harvard University, nor is the “Uplevel Human Potential: An Executive Workshop on Experience Management and AI” event a Harvard University program or activity.

Featuring

commonFont

Abby Schlatter

CEO and Co-Founder

Abby started commonFont in 2013, inspired by the potential to deliver value and impact for clients and create rich and rewarding employment experiences for teammates. Abby’s prior experience includes executive leadership, strategy, operations, and sales across diverse industries, including technology, education, and the industrial sector. Abby earned an MBA from the Stanford Graduate School of Business and graduated summa cum laude from Harvard College.

HBS

Jacob Cook

Harvard Business School Lecturer | Co-Founder and CEO of Tadpull

Jacob Cook is a Lecturer in the Marketing Unit at Harvard Business School, where he teaches the EC course Digital Marketing & AI Workshop. His work focuses on how companies design and scale customer acquisition and retention strategies using digital marketing, data, and AI-driven decision-making. As co-founder and CEO of Tadpull, Jake works across e-commerce, digital marketing, and predictive analytics to help mid-market companies compete smarter by transforming complex datasets into predictable profit through AI and strategic execution.

HBS

Julian De Freitas

Assistant Professor of Business Administration,
and Director of the Ethical Intelligence Lab

Julian De Freitas is an Assistant Professor of Business Administration in the Marketing Unit, and Director of the Ethical Intelligence Lab, at Harvard Business School. He earned his PhD in psychology from Harvard, masters from Oxford, and BA from Yale. He teaches Creating Brand Value in the elective curriculum, Consumer Behavior in the doctoral curriculum, and has taught marketing in the required and executive curricula.

Executive Panel on AI in Experience Management

Speakers TBA

Against a backdrop of technology proliferation and disruptive change, executive leaders must take a pragmatic approach to applying AI to improve both internal operations and customer-facing products, services, and experiences. This panel brings together executive leaders who have successfully navigated the challenges of AI adoption by focusing on a simple but powerful principle: focus on the problem first, not the technology first. Hear their firsthand accounts of how they have directed their organizations to leverage AI in a safe and effective way, influenced adoption, and achieved results through focusing on solving business problems and creating new opportunities.