by Hanna Rocks Technology and data are revolutionizing CX. As opposed to simply measuring and responding to customers who have provided direct feedback, CX teams now can assess, track, and grow every customer account by utilizing machine learning and artificial...
The Fountain
Unlocking Hidden Insights: The New CX Paradigm for Business Success Using AI and Data
by Hanna Rocks Technology and data are revolutionizing CX. As opposed to simply measuring and responding to customers who have provided direct feedback, CX teams now can assess, track, and grow every customer account by utilizing machine learning and artificial...
From Low Response Rates to High Program Health: Revamping CX Strategy for an Insurance Company
In today's competitive landscape, a cohesive XM strategy is crucial to success. Our client, an insurance company, faced low survey invitation volume, difficulty identifying the right customers, and an overall need for a self-service CX program. With expertise in CX...
Four takeaways from Qualtrics X4
It was electrifying to be surrounded by XM professionals at X4, the Qualtrics Experience Management Summit. Our team was proud to be a Platinum sponsor of the event, and we walked away with a few key takeaways: The next era of XM is human-centric Today’s Experience...
commonFont is gearing up for the Qualtrics X4 summit
commonFont is proud to be a platinum sponsor of the Qualtrics X4 Summit, March 7-9 in Salt Lake City. Are you one of the thousands of Experience Management professionals planning to attend? Stop by our booth or join breakout sessions and panels featuring commonFont...
The role of unstructured data in a leading-edge CX program
By Keir Johnson Chances are your organization already captures abundant amounts of unstructured data. Unstructured data (also referred to as unsolicited feedback) relates to the conversations, comments, notes, and practically any text-heavy data that is captured...
Free Ebook: An In-Depth Guide to Human-Centric XM
Fueled by advancements in technology, the future of Experience Management is human. At commonFont, we’ve developed and defined a methodology that equips your team to predict and take action at the individual customer and employee level. This action results in durable...
Women in Leadership: Celebrating Voices in XM
Despite recent increases in the number of women who serve in leadership positions, the proportion of people who identify as women decreases at each step up the corporate ladder. Starting with 48% representation of women in entry-level positions, this figure drops to...
commonFont named one of Outside’s 2022 best places to work
BOZEMAN, Mont., Nov. 9, 2022 Today Outside recognized commonFont as #36 on its 50 Best Places to Work in 2022 list. The announcement marks commonFont’s fourth appearance on Outside’s annual list of companies that lead in their commitment to employee experience. ...
Enrich Digital Insights With a Session Replay Tool
A comprehensive Digital strategy combines survey data with information from supplemental tools to contextualize and enrich feedback, combat survey fatigue, and minimize disruption to the customer. One such tool is Session Replay technology, which allows CX teams to...
Lessons on CX and EX transformation
During confluence, our flagship Experience Management summit, commonFont hosted a group of expert practitioners for a panel discussion on Employee and Customer Experience. Our panelists dug into the challenges and opportunities Experience leaders face as they work...