Let’s Connect at Qualtrics X4
We’re proud to celebrate our Platinum Services and Advisory Partnership with Qualtrics as a Diamond Sponsor at the 2025 Qualtrics X4 Summit, March 18-20, in Salt Lake City. We hope to see you there!
commonFont’s X4 Agenda
March 18th
commonFont Happy Hour: Get in the X4 Groove
Join us for tropical drinks and tasty appetizers at Varley, a fun, disco-themed cocktail bar just across the street from the Salt Palace Convention Center. Kick off X4 and build your community of Experience Management professionals at this casual networking event.
March 19th & 20th
commonFont Showcase in the XM Park
We’re bringing the energy with our interactive X4 Hype-O-Meter, where real-time feedback and social media mentions light up a dazzling display. Swing by to experience the Blackhawk Network and commonFont success story, grab a stylish Owala water bottle from our fountain, and scan your X4 badge to enter our gift card draw! Every time the X4 Hype-O-Meter fills up from social media interaction, a lucky attendee will win a gift card, so don’t miss out!
March 19th
From Traditional to Transformative: The Strategies Reshaping CX
This session explores new capabilities that expand and amplify the “listen, analyze, act” framework, incorporating more customer data, advanced analytics, and personalized experiences. Join us to explore the balance between proven methods and leading-edge approaches, and hear firsthand from a leader who’s rallying support for a bold CX vision within her organization.
Speakers
- Matt Fulton, Chief Customer Officer, commonFont
- Mary Beth LoVerdi, SVP Experience Insights, Northern Trust
March 20th
Data-Driven CX: From Silos to Success
Are you relying on a fraction of the customer story? This session addresses the challenge of fragmented feedback and equips CX leaders with strategies to unlock the full potential of their customer data. We’ll explore ways to create more value by enhancing data accessibility and actionability across multiple channels (surveys, phone, digital, in-store, chat, and more). By the end, you’ll gain clarity on your own CX performance potential and steps to take your initiatives and business impact to the next level.
Speakers
- Aaron Demro, Managing Director, commonFont and Guests
March 20th
Women in Leadership Lunch & Learn
Hosted by commonFont, and led by Abby Schlatter, CEO of commonFont, the Women in Leadership community aims to celebrate, connect, and advance women and their supporters, including today’s leaders and those who aspire to leadership. Join us for a hot buffet lunch and a fireside chat featuring dynamic leaders in Experience Management, followed by small group discussions and networking.
Speakers
- Abby Schlatter, CEO, commonFont
- Teri Felix, SVP Research & Insights, Fidelity
- Hannah Mulryan, Global Head of Client Experience, JLL
March 20th
Enabling CX Insights to Action: Uniting CX and Research Insights for Multiplied Growth
At Verizon, establishing a Center of Enablement has aligned research expertise with CX insights to action orchestration delivering cross-functional success. Learn how these two teams have collaborated to connect the dots across functions and leverage their partnership to provide transparency, enable faster decision-making, and enhance customer understanding.
Speakers
- Deb Campbell, VP Consumer & Marketplace Insights, Verizon
- Laila Forster, Sr. Director Insights Enablement & Innovation, Verizon
- Gareth de Klerk, Sr. Director Experience Management, Verizon
- With Abby Schlatter, CEO of commonFont as moderator
Get In Touch
Are you looking to connect with our team at X4?
X4 Registration Savings
Enter our promo code COMMONFONT100X4 at checkout.
