Envision exceptional with your CX services team

Envision exceptional with your CX services team

by Matt Fulton This post is the second in a series exploring the intersection of people and technology in experience management. Start here if you’re joining us for the first time. Technology is built to a specification. Logic and clear inputs are...
The XM tech stack—what is it?

The XM tech stack—what is it?

By Aaron Demro The XM tech stack is a sequence of applications that gather data from the cross-channel customer interactions with any given business. The XM tech stack defines which applications are required for state-of-the-art XM along with a strategy to...