by Matt Fulton This post is the second in a series exploring the intersection of people and technology in experience management. Start here if you’re joining us for the first time. Technology is built to a specification. Logic and clear inputs are...
By: Creative Alignments What is the common thread that runs through the long line of women who’ve changed the course of history? They were unapologetically themselves, using their voices and ideas to create change, often raising up others with them. As Rosalynn Carter...
By Aaron Demro The XM tech stack is a sequence of applications that gather data from the cross-channel customer interactions with any given business. The XM tech stack defines which applications are required for state-of-the-art XM along with a strategy to...